Boost Your Admissions: How to Engage Gen Z

Learn how subject matter expert Logan West creates winning campaigns for his admissions team.


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Why should you watch?

Gen Z could be the most elusive generation to engage with. So, what’s the best way to communicate with them and exceed your admissions numbers?

In our webinar, “Boost Your Admissions: How to Engage Gen Z,” our guest speaker, Logan West (Manager of Digital Marketing & Strategy at The School of the New York Times, Sotheby's Institute of Art, and Adjunct Professor of Social Media Marketing at Fordham University will discuss the best ways to market to Gen Z students to easily reach your recruitment and admissions goals.

This webinar will cover:
  • Why marketing to Gen Z students is vital to meeting your goals
  • How to communicate with students the way they want to communicate
  • The best way to maximize your marketing team’s efficiency
  • Why campus technology and print media are the keys to attracting Gen Z students

Learn from industry experts

Join us for a discussion and Q&A about how they’ve created winning strategies at their companies.

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Logan West

Manager, Digital Marketing & Strategy

The School of the New York Times & Sotheby's Institute of Art


Jason Czeskleba 

Higher Education