Powering a Connected Campus: A CMO’s Roadmap to Knock Down Silos & Build Adaptable Teams

🗓️ April 13, 12:00pm ET
📐 Length: 60 Minutes

Join Dr. Carrie Phillips, Chief Communications and Marketing Officer at the University of Arkansas at Little Rock, as she shares her playbook on how CMOs can power their campuses with institutional outcomes through actionable strategies for building adaptable teams and knocking down silos. 

From enrollment growth and improved yield to marketing, enrollment, and institutional alignment, Dr. Phillips will explore how marketing leaders can create frameworks for sustainable execution.

What You’ll Learn:

✅ Build an adaptable, flexible and agile team that can respond to change and execute collectively 
✅ Knock down institutional silos by leaning in to relationships and shifting from “your challenge” to “our challenge.” 
✅ Communicate how powering these interpersonal dynamics fuels outcomes to senior leadership